Full Measure is known within the higher education tech space for throwing ferocious conference after-parties, NACAC 2022 held in Houston, TX was no exception. To keep with tradition, Full Measure rented out ‘The Dirt Bar’ a local goth punk rock bar and lounge. To honor the heritage of the city and blend the grittiness of the venue Midjourney AI was used to render out what Samual Houston might look like if he were alive today and was a patron of the Dirt Bar. After rendering out different styles, four key portraits were selected as backdrops for a graffiti themed visual in a 1980’s CMYK color way. To top off the rock themed event we gave away a custom guitar wrapped in the events graphics. 🎸